The Challenge
Korek Telecom needed to launch a major customer loyalty program throughout Kurdistan, supported by a large assortment of custom promotional merchandise.
The program required more than 18 full-size containers of backpacks, drawstring bags, drinkware, soccer balls, pens, and other branded products to reach Erbil, Iraq, on a fixed campaign deadline.
Producing the merchandise was only part of the challenge. The program required Vu Promo to navigate strict import and conformity regulations, coordinate multiple countries and transportation methods, and establish a secure delivery route into a region with significant logistical constraints.
A Glimpse of What We’ve Created.
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The Vu Promo Solution
Vu Promo managed the program from product development and manufacturing through compliance, quality control, and final delivery.
Products were sourced and consolidated through our international supply chain. We coordinated with SGS to complete the required product inspections, testing, and conformity documentation before shipment.
To avoid higher-risk ports and transportation routes, our logistics team developed a customized delivery plan: containers traveled by ocean freight to Turkey before continuing overland by truck into Erbil.
Every stage was carefully coordinated to keep 18 containers, multiple product categories, regulatory approvals, and international transportation aligned with one launch date.
The Results
This program demonstrates what Vu Promo does best: solving complex challenges that extend far beyond promotional products. Through global sourcing, compliance expertise, quality control, and creative logistics, we make ambitious international programs possible, even in some of the world’s most difficult delivery environments.
